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    Home » FINTECH.TV outlines Saudi expansion strategy with focus on localisation and cross-border storytelling
    BUSINESS

    FINTECH.TV outlines Saudi expansion strategy with focus on localisation and cross-border storytelling

    Arabian Media staffBy Arabian Media staffNovember 28, 2025No Comments3 Mins Read
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    L to R: Vince Molinari, founder and CEO, and Troy McGuire, co-founder, head of programming and news, FINTECH.TV

    At Cityscape Global 2025, FINTECH.TV founders Vince Molinari (founder and CEO) and Troy McGuire (co-founder, head of programming and news) shared how the global media platform is accelerating its presence in the GCC—particularly Saudi Arabia—amid a surge in digital finance, fintech adoption and investment flows across the region.

    Molinari opened the conversation by highlighting the universal relevance of the stories the platform covers. “So many of these conversations that have been underspoken about in the United States… digital assets, stablecoin, certain levels of sustainability… needed to be broadcast and spoken about. What we found is those conversations transcend boundaries.” He added that FINTECH.TV is seeing strong appetite from Saudi and GCC audiences eager to engage with US content—while US audiences increasingly want visibility into the Gulf’s rapidly evolving digital economy.

    McGuire echoed this, emphasising the global nature of fintech and digital asset narratives. “These are world stories… the stories that we tell in the US also work perfectly for finding companies in the Gulf that are doing the same thing.”

    Aligning with Vision 2030 and deepening local partnerships

    According to Molinari, the platform sees deep synergies between its core areas—digital assets, sustainable finance, decentralised technologies—and Saudi Arabia’s Vision 2030 priorities.

    “With the vision of 2030, the diversity, opening to foreign investment… sustainability, leisure, entertainment… all fit right in with the content that Troy creates,” he said. He noted that the shift toward a diversified, knowledge-based economy creates an urgent need for cross-border dialogue—something FINTECH.TV aims to facilitate.

    McGuire stressed the importance of being present in the country: “We know we have to be local, so we know we have to be on the ground here… we expect to build a studio here at some point for coverage.”
    He added that working closely with banks, regulators, fintechs and investment firms is essential: “We need cooperation. We need to know locally and in-country what’s going on.”

    Multi-format content built for today’s decision-makers

    As audiences shift to on-demand and multi-platform consumption, FINTECH.TV is expanding its production toolkit. McGuire explained: “In this day and age… that piece of content needs to go everywhere. Whether it’s podcasts, short form, or long form… you’ve got to go where they’re watching or listening.”

    He emphasised FINTECH.TV’s advantage in delivering deeper dives and expert-driven conversations: “We pride ourselves on telling stories the mainstream media was not doing in blockchain, digital assets, sustainability… we still feel we do deeper dives.”

    The company now plans to replicate this model across the Gulf, building a pipeline of regional guests, startups, regulators and institutions to feature.

    A growing collaboration with Gulf Business

    The discussion concluded with an update on FINTECH.TV’s partnership with Gulf Business, particularly around the upcoming Abu Dhabi finance magazine.

    Molinari described the collaboration as a natural fit: “We couldn’t think of a better partner than Gulf Business… this is just the beginning of this relationship, and we look forward to so many things to come.”

    With FINTECH.TV increasing its presence at key UAE and Saudi events, expanding its GCC correspondent network, and planning a future studio in the Kingdom, the partnership signals a broader push to elevate regional fintech narratives on the global stage.






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